What is mParticle
The best customer experiences begin with the right data, and the right data comes from mParticle. mParticle is the customer data platform for brands leading the CX revolution. Users of mParticle are able to unify data and simplify partner integrations while being supported by enterprise-class security and reliability.
mParticle creates a better way to build your marketing stack, giving you the ability to unify your data and connect it to (and from) 300+ marketing and analytics tools through a secure and reliable API.
How we work together
- Monitor data and push notification statistics to increase app retention
- Receive data on the delivery status of mobile and web push notifications
- View subscription events