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Amplitude

Understand user behavior and start building actionable messaging strategies that drive business results

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Category

Analytics Customer data platform (CDP)

Integration capability

OneSignal as destination OneSignal as source

Plan type

Paid

Built by

OneSignal

Overview

The OneSignal and Amplitude integration creates a powerful, two-way connection that bridges your engagement and analytics platforms while unifying your tech stack. By uniting OneSignal’s advanced messaging capabilities with Amplitude’s robust analytics, you’ll gain the insights and automation needed to truly understand and cater to your users. This integration empowers you to craft dynamic engagement campaigns that react to real-time user behaviors, delivering hyper-personalized experiences that drive retention and accelerate growth.

This integration allows you to:

  • Send key user behavior events and data between OneSignal and Amplitude for advanced analysis
  • Sync Amplitude Cohorts directly to OneSignal for precise targeting and personalization
  • Trigger notifications, emails, SMS, or in-app messages based on real-time Amplitude events
  • Measure the impact of your messaging campaigns with Amplitude’s robust analytics tools, unifying your tech stack and creating a central source of truth

Key benefits

Two-way data flow for smarter decisions

With user behavior data flowing seamlessly between OneSignal and Amplitude, you can build a deeper understanding of how your users interact with your app and leverage that feedback to spark real-time connections

Real-time personalization at scale

Trigger automated messaging campaigns through OneSignal based on real-time Amplitude events, ensuring that every message is perfectly timed for maximum impact

Cohort syncing for precision targeting

Create dynamic user cohorts in Amplitude based on user actions, behaviors, or milestones, and sync them to OneSignal to deliver highly personalized campaigns

Advanced campaign analysis

Analyze how notifications, emails, and in-app messages influence user engagement and behavior directly in Amplitude, helping you refine your strategy over time

Central source of truth

Unify your tech stack and leverage all the user data at your fingertips to streamline your workload and earn more ROI

Use cases

Re-engage dormant users

Bring inactive users back to life! Leverage Amplitude to identify cohorts of users who have gone quiet, then automatically launch win-back campaigns using push notifications, emails, SMS, or in-app messages to re-capture their attention and spark engagement.

Re-engage dormant users
Drive upsells & conversions

Turn insights into action. Analyze the behavior of free trial or engaged users in Amplitude to pinpoint those most likely to convert. With synced cohorts, you can send perfectly timed reminders or irresistible special offers through OneSignal to boost conversions and maximize revenue.

Drive upsells & conversions
Optimize user onboarding

Make first impressions count. Track onboarding behaviors in Amplitude to uncover where users might need guidance, then sync cohorts with OneSignal to deliver personalized onboarding steps to ensure a smoother journey to activation.

Optimize user onboarding
Prevent churn

Stay one step ahead of churn. Use Amplitude to spot at-risk users and proactively target them with a thoughtful nudge, helpful tip, or a tailored offer before they leave for good.

Prevent churn

Install the OneSignal & Amplitude integration

Integrating OneSignal with Amplitude is simple and takes only a few steps:

Connect your accounts

Navigate to Settings > Integrations > Amplitude in your OneSignal dashboard and click Activate to connect your accounts.

Enable seamless data syncing

Sync Amplitude and OneSignal users, subscriptions, and cohorts with a few simple setup steps.

Launch omnichannel campaigns

Trigger omnichannel campaigns based on real-time Amplitude events or create dynamic user Segments in OneSignal using Amplitude cohorts.

For detailed step-by-step instructions, check out our Amplitude Integration Setup Guide.

Need help?

If you have additional questions or need assistance unlocking this powerful integration, email us at support@onesignal.com.