eBooks
Hone your strategic expertise and industry know-how with these comprehensive guides
![Thumbnail the 2024 state of customer engagement report The 2024 State of Customer Engagement Report](https://media-cms.onesignal.com/cms/_640x350_crop_center-center_none/thumbnail-the-2024-state-of-user-engagement-report.jpg)
The 2024 State of Customer Engagement Report
There are so many competing app statistics on the web that it can be challenging to figure out what to trust and what to ignore. Our annual State of Customer Engagement report is the ultimate handbook for contextualizing and revolutionizing...
![The psychology of mobile marketing thumbnail The mobile marketing psychology guide](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/the-mobile-marketing-psychology-guide-thumbnail.png)
The mobile marketing psychology guide
Ready to truly get into the heads of your users? Use this guide to leverage the real psychological principles behind the most effective mobile engagement strategies.
![Thumbnail the mobile personalization companion The Mobile Personalization Companion](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/the-mobile-personalization-companion-thumbnail.png)
The Mobile Personalization Companion
A “one-size-fits-all” approach ends up fitting no one at all. This guide illustrates exactly how to personalize your mobile messaging for maximum impact, with custom examples for different app categories.
![Thumbnail mobile engagement playbook The Mobile Engagement Playbook](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/thumbnail-mobile-engagement-playbook.png)
The Mobile Engagement Playbook
Learn the right play for every campaign. These examples are here to inspire your most engaging messaging Journeys yet.
![Thumbnail the ultimate guide to user onboarding across channels The Ultimate Guide to User Onboarding Across Channels](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/thumbnail-the-ultimate-guide-to-user-onboarding-across-channels.png)
The Ultimate Guide to User Onboarding Across Channels
Discover winning strategies, tips, and best practices to create a seamless omnichannel onboarding experience.
![The state of customer messaging in 2023 The State of Customer Messaging in 2023](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/the-state-of-customer-messaging-in-2023.jpg)
The State of Customer Messaging in 2023
See how transforming your LTV: CAC ratio by shifting focus to user retention can drive growth and help your business thrive in leaner times.
![The ultimate guide to mobile push notifications The Ultimate Guide to Mobile Push Notifications](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/the-ultimate-guide-to-mobile-push-notifications-cover.jpg)
The Ultimate Guide to Mobile Push Notifications
Learn about the benefits, best practices, and industry examples that can help inform your omnichannel messaging strategy.
![The state of customer messaging in 2022 thumbnail social 5 The State of Customer Messaging in 2022](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/state-of-customer-messaging-in-2022-cover.jpg)
The State of Customer Messaging in 2022
Access key customer engagement stats and industry insights to enhance your messaging strategy.
![Forrester thumbnail social Forrester Consulting Total Economic Impact™ Study for OneSignal](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/forrester-ebook-thumbnail-social.jpg)
Forrester Consulting Total Economic Impact™ Study for OneSignal
Discover why our clients earned 425% ROI over three years and other ways we supported their growth.
![Comprehensive guide to sms marketing The Comprehensive Guide to SMS Marketing](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/comprehensive-guide-to-sms-marketing-report.jpg)
The Comprehensive Guide to SMS Marketing
See why SMS is growing in popularity and how it can elevate your marketing strategy, regardless of your industry.
![Thumbnail mastering user communication in mobile games 2023 Mastering User Communication in Mobile Games](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/thumbnail-mastering-user-communication-in-mobile-games-2023.jpg)
Mastering User Communication in Mobile Games
Learn basic communication strategies to create a seamless and “sticky” player experience.
![The customer engagement journey thumbnail index The Customer Engagement Journey](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/the-customer-engagement-journey-thumbnail.jpg)
The Customer Engagement Journey
Discover ways companies attract, engage, and convert with push notifications in this comprehensive eBook.
![Build vs buy thumbnail index Customer Engagement Solution: Build vs. Buy](https://media-cms.onesignal.com/cms/_410x230_crop_center-center_none/thumbnail-customer-engagement-solution-build-vs-buy.jpg)
Customer Engagement Solution: Build vs. Buy
Stuck between choosing to build or buy? Check out our in-depth guide on both options for push notifications and in-app messaging software.