Messaging strategy RCS Approval: Which Carriers Support it & How to Get Access RCS is transforming text marketing with rich, branded messaging. Here’s what to know about carrier approval and sending RCS campaigns successfully.
Messaging strategy Case Study: YouNow Improves Retention by 19% with Web Push Peter Watts had a dilemma. As the growth engineer at YouNow, he’s tasked with engaging more users on their live broadcast platform that’s popular amongst teenagers. Teenagers a...
Messaging strategy Optimizing Notification Timing As part of the Insight Data Science Program, I worked with OneSignal to tackle one of their data problems. OneSignal was kind enough to invite me to do a guest post here to quickly...