2021 has been a year of sweeping changes to the app and digital marketing ecosystem, affecting companies across the board. Here are some key trends to look for in 2022.

Omnichannel customer journey mapping helps you message your customers and meet their needs across every touchpoint with your brand.

Here's a roundup of the top product updates and releases we've made in 2021!

How do segmentation, A/B testing, rich media, and other factors impact push notification performance?

How can you protect customer satisfaction amid the 2021 holiday shipping delays? Learn how to ace your brand communication.

"Multichannel" and "omnichannel " are similar-sounding buzzwords. So what's the actual difference between these two marketing approaches?

Although data and analytics can surely help guide your messaging campaigns, understanding what drives them at a subconscious level can be powerful. These psychological insights can take your push campaigns to the next level.

Whether your company has an existing international user base or you're considering expanding to new markets, you’ll want to develop a game plan for messaging distinct user groups across the globe.

Confirmed Deliveries provides near-perfect click-through rate numbers and gives app developers a new peace of mind...

Marketers are increasingly using location data to drive impactful campaigns. One survey found that 83 percent of marketers saw more successful campaigns using location data. In to...

Mobile push and email are like distant cousins in your family of communication channels. They share some of the same genetic makeup, but they also lead separate lives.. Both can help you acquire and nurture leads in order to increase revenue long-term.

Push notifications and SMS are a powerful medium for Covid vaccine scheduling, exposure monitoring, and ongoing public health education.

More messaging doesn’t necessarily mean a better or more successful messaging strategy.

For healthcare apps, improved patient communication can mark the difference between early treatment and an adverse outcome.

We've created professionally designed templates to help you get up and running and made CSV uploads even easier.

Your messaging strategy can make or break your mobile game. Learn common communication mistakes and how to create a more compelling UX.

Creating a multichannel messaging strategy will help you build a seamless and "sticky" UX. But how do you know what channel to use for your messaging use cases?

Our web prompt can capture visitors' phone numbers and email addresses and link this information with new and existing subscriber records.

Learn how to use connected data to create personalized, multichannel customer journeys at scale.

You can now personalize your in-app messages (IAMs) via Data Tags to send more relevant and engaging messages. Plus we've expanded our Mixpanel Integration to allow you to sync cohorts and messaging events with any messaging channel, including email and SMS.

During the pandemic, online services and platforms have become even more integral to our daily lives. How will our new digital-first habits impact the future of business?

Our latest platform updates will help you better understand user behavior and hone your cross-channel messaging strategy.

With so many user communication channels to choose from, how do you identify the best one for each use case? Learn how mobile push, web push, email, SMS, and in-app messaging compare.

Discover three lasting customer communication takeaways from a challenging, socially-distant year.

As 2020 wraps up, we’re still working hard to provide you with the messaging capabilities you want. We’re excited to launch a highly-requested feature: message throttling by send v...

Target your audience more precisely and boost engagement by using Segments, a powerful feature available to all OneSignal users.