Messaging Strategy 12 Examples of Apps Using Live Activities to Enrich Their UX Get inspired by these real-world examples of apps that have successfully implemented iOS Live Activities.
News The State of Notification Support Across Popular Devices in 2023 Push notifications are no longer limited to just mobile applications and websites. Learn how notifications are leveraged in cars, TVs, wearables, game consoles, e-readers, and more.
Messaging Strategy How to Calculate Customer Acquisition Costs (CAC) for Mobile Apps Learn how to analyze your marketing spend, calculate your CAC, and use this metric to make data-driven decisions that will drive growth for your mobile app.
Messaging Strategy Understanding the Mobile App User Journey Discover common stages of an app user journey and what interactions and goals are important at each stage.
Messaging Strategy 7 Tips to Enhance Your Mobile App's Holiday Marketing Strategy From expressing gratitude to leveraging multiple communication channels, learn how to drive results and improve brand awareness, customer loyalty, and revenue during the holiday season.
Messaging Strategy 6 Cross-Channel Optimization Tips to Boost Customer Engagement Here are six killer cross-channel optimization strategies you can use to boost customer engagement.
Acquisition & Retention What is an App Icon Notification Badge? Here we'll unpack the concept of app notification app icon badges and discuss how they can be used to enhance your mobile app engagement strategy.
Mobile Push Notifications 4 Tips for Implementing a Successful Mobile-First Loyalty and Rewards Program A mobile-first loyalty program is a way to incentivize long-term customer engagement by rewarding customers for repeated interactions with your brand.
Messaging Strategy User Activation Along the Mobile App Journey What is activation along the mobile app journey?
Messaging Strategy Firebase Cloud Messaging (FCM) Compared to OneSignal When choosing between providers for push notifications, mobile application developers often evaluate Firebase Notifications and OneSignal, two of the best push notification providers on the market.
Features & Updates Acelera la participación del cliente con nuevas herramientas en Journeys Con una rama de división (Split branch), ahora puedes identificar fácilmente los mejores métodos para atraer a tus clientes mediante la comparación de canales, CTA y más.
News Android 13: What’s Changing and How to Stay in Touch with Your Users What should you expect with the release of Android 13? With the new OS, users will soon have to opt into push notifications.
Messaging Strategy Creating a Strong Messaging Campaign Across Multiple Channels Here are some hot tips for creating a strong messaging campaign across multiple channels!
Development How to Add Push Notifications to an Android App with Java and Kotlin Follow this step-by-step guide to add push notifications to your Android app using Java and Kotlin.
Messaging Strategy Biggest Reasons Users Opt Out of Push Notifications Why do users opt out of push notifications? Here are some commmon reasons your audience may be unsubscribing from your brand communications.
News Insights From Apple's 2022 Worldwide Developers Conference This year's Worldwide Developer Conference brings key updates on the status of web push notifications support in Safari, lock screen changes, and other new features.
Messaging Strategy What are VoIP Notifications? What are VoIP notifications and how do they work? It's important to configure VoIP push notifications if you use this protocol to enable calling on your mobile app.
Messaging Strategy Marketing Automation for Mobile Apps What is mobile marketing automation? How can you use it to effectively scale your messaging strategy to reach your user base?
Messaging Strategy C-SPAN Uses OneSignal to Spark Audience Engagement Find out how C-SPAN uses OneSignal to keep its app audience engaged and reach viewers where they're at.
Messaging Strategy How to Use Notifications to Support Mobile Game LiveOps Push notifications are a great way to support your mobile gaming app’s LiveOps strategies. Learn everything you need to know here.
Messaging Strategy 6 Strategies to Grow Your Mobile Push Subscribers How can you grow your mobile push subscriber list? You'll want to consider factors such as your users' dominant operating system, app industry, and more.
Development How to Add Push Notifications into an iOS App Learn how to add push notifications to your iOS app for free.
Messaging Strategy How to Personalize Push Notifications - 2022 Guide Personalizing your push notifications is a great way to increase your click-through-rates and engagement with your audience.
News Preparing for Android 13 Changes The release of Android 13 could mean changes for push notification permissions. Learn what's around the corner.
Messaging Strategy 5 Ways Your Crypto Wallet Can Use Push Notifications Your crypto wallet users benefit from real-time communications to better monitor, understand, and transact their currencies. Here are 5 ways you can use push notifications to enhance their app experience.
Messaging Strategy How to Design Push Notifications for Multiple Platforms and Devices in 2022 It can be daunting to remember how to adapt push notifications to different devices and mediums. Learn insights to help navigate that process.
Messaging Strategy Why You Need Mobile Push Notifications to Drive App Engagement Before, mobile push notifications could be eaten as a side dish to your app’s functionality. Now they’re its main course. See why you need them for your app experience.