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Serena Wang

Serena Wang

| 12 posts
Best Practices

The Holistic Approach to Combating Mobile App Churn

We partnered with Yodel Mobile— the leading app growth consultancy— to create a comprehensive report aimed at equipping app owners with the essential knowledge needed to combat mobile app churn in 2022.

  • Serena Wang
    Serena Wang
3 min read
Integrations

OneSignal + Amplitude Enable Personalized Experiences Throughout the Customer Lifecycle

With this new integration, craft more targeted and customized messaging experiences throughout the customer lifecycle.

  • Serena Wang
    Serena Wang
3 min read
Integrations

Announcing the OneSignal + Segment Integration

Use this integration to create more personalized and relevant messaging campaigns.

  • Serena Wang
    Serena Wang
3 min read
Integrations

Using Connected Data to Deliver Personalized Multichannel Customer Journeys

Learn how to use connected data to create personalized, multichannel customer journeys at scale.

  • Serena Wang
    Serena Wang
4 min read
Development

The 4 Most In-Demand Programming Languages 2021

OneSignal’s VP of Engineering, Matt Pillar, was recently featured by Dice Insights, providing his insight and predictions on the world’s most popular programming languages.

  • Serena Wang
    Serena Wang
  • Matt Daley
    Matt Daley
3 min read
Integrations

OneSignal’s New Integration with GoNative.io

OneSignal now integrates with GoNative! We’re excited to announce that users of the two products can now take advantage of GoNative’s native app creation platform to scale mobile push notifications without any lines of code.

  • Christy Huggins
    Christy Huggins
  • Serena Wang
    Serena Wang
3 min read
Development

Build vs. Buy: Considering Opportunity Costs

When it comes to the question of build vs. buy, what should always be a part of the conversation is opportunity cost — and surprisingly, many companies fail to take this key component into consideration.

  • Serena Wang
    Serena Wang
  • Christy Huggins
    Christy Huggins
3 min read
Integrations

New Partner Integration: OneSignal + Qonversion

Qonversion is a data platform empowering mobile apps to grow in-app subscription revenue by providing marketing insights using integrations with app stores, mobile apps, attribution tools and engagement platforms like OneSignal.

  • Serena Wang
    Serena Wang
2 min read
Integrations

MuteSix x Inspire Uplift Witnesses 207% Increase in Conversion Rate

Within the first month of switching from Pushowl to OneSignal, MuteSix generated a 182% increase in total revenue for e-commerce platform Inspire Uplift.

  • Serena Wang
    Serena Wang
1 min read
Integrations

Radio Free Europe Had A 35% Boost in Opt-In Rates

Radio Free Europe has witnessed a massive upsurge in subscribers, with a 35% increase in new opt-in rates and record-breaking click-through rates using OneSignal.

  • Serena Wang
    Serena Wang
1 min read
Features & Updates

Choosing Between OneSignal and Braze Messaging Products

While both OneSignal and Braze provide advanced tools to deeply engage with users, each product offers unique benefits and drawbacks.

  • Serena Wang
    Serena Wang
8 min read
Messaging Strategy

Engage Users on Valentine’s Day with Push Notifications

With Valentine’s Day just around the corner, people are surely looking to impress their loved ones. Now is the perfect opportunity to send your users some love with customized push notifications

  • Serena Wang
    Serena Wang
2 min read
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