Lydia Fayal - OneSignal

Best Practices for News Publications: Push Notification Segmentation & Testing

We spoke with customers including the #1 digital news source, local news broadcasters, tech bloggers, and the news divisions of major sports leagues. Here are the most effective OneSignal features they use to increase their clickthrough rates and reduce churn.

Abandoned Carts

Three Ways to Reduce Abandoned Carts Using Push Notifications

We know reducing abandoned carts is the easiest way to instantly boost your bottom line. But how specifically do you do that with web and mobile push notifications? Here are 3 ways...

OneSignal

Best Practices for News Publications: Push Notification Frequency & Content

According to a survey of 30 outlets with mobile apps, push notifications sent by news publishers are up 16% this year. Here are the five biggest takeaways from the report to help you increase open rates and conversion.

OneSignal

Why Push Notifications Will Set the Pace for Marketing Strategies in 2019

How do you keep prospects engaged in a world of fierce competition and short attention spans? Here are 5 reasons to integrate push notifications into your marketing strategy...

Marketing

Why I Joined OneSignal’s Team and How You Can Too

The company is growing quickly both in terms of revenue and employees. It’s a great time to join because we’re still early - we’ve raised a total of $9.5M from investors including SignalFire and Rakuten Ventures. And despite our early stage, we have massive market penetration.

OneSignal

How to Increase Engagement with Location Based Push Notifications

Location-based notifications have a 50% higher open rate than personalized. Use Plot Projects + OneSignal to ensure notifications are timely & relevant.

OneSignal

4 Reasons To Use Web Push Notifications for Re-Engagement

Only 2% of traffic converts in an initial visit. To convert the other 98% you have three options: retargeting ads, remarketing emails, and web push notifications.

OneSignal

OneSignal Breaks Throughput Record and Delivers 4 Billion Push Notifications

OneSignal set a new throughput record delivering 850,000+ notifications per second - more than twice the competition. OneSignal sends 4 billion push notifications per day, up 25% since September. The platform is used by 550,000+ developers and marketing teams including many Fortune 500 Companies.