What's inside

Industry benchmarks

Get a snapshot of key engagement statistics informed by 500k+ apps that use OneSignal. See how your app stacks up by comparing opt-in rates, session durations, and retention rates by category.

Meaningful stats & insights

Hundreds of users across different app categories, countries, and growth stages share what success looks like for them and how they've achieved it.

High-value optimizations

Discover what engagement tips and tricks are proven to have the greatest ROI so you can prioritize your time and maximize your resources in 2024.

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