Filter Subscribers & Target Campaigns
The filters parameter targets notification recipients using an array of JSON objects containing field conditions. OneSignal can auto-tag your users by the page they were on when they subscribed to notifications and/or by notification topics they've shown interest in.
OneSignal integrates with all commonly used data management platforms, so you can filter by user data you've already collected.
Businesses saw an 80% lift in engagement rates for messages that use Segments.Read OneSignal's State of Messaging (2022) Report