Discover how brands are using RCS messaging to create personalized, interactive mobile experiences that drive conversions.

RCS is transforming mobile marketing by replacing generic SMS with branded, interactive messages to engage users in new ways.

Best practices and tips for creating and using visuals for push notifications, SMS, email, in-app messages, and iOS Live Activities to drive engagement.

These five SMS strategies are designed to help you drive immediate engagement while fostering long-term app retention.

SMS marketing presents unique opportunities and challenges for mobile marketers - here's what to look out for.

Boost your SMS marketing ROI with these proven strategies. Learn how to optimize campaigns, increase engagement, and maximize returns.

Just getting started with SMS? Check out these simple tips, common pitfalls to avoid, and additional strategies for optimizing your campaigns to maximize engagement.

Discover essential SMS compliance regulations by region, including US TCPA, EU GDPR, and Canada's CASL.

Learn the seven steps to a successful SMS marketing program to get more ROI out of this powerful channel.

Follow these tips when using SMS marketing to engage and convert your audience.

Learn how to retarget push notifications, emails, and other messages to re-engage users and drive conversions.

Through carefully crafted copy, you can harness holiday urgency to not only capture users' attention but also remind them that this is a once-in-a-year opportunity to engage with your app.

The user preference center touches everything from preferred communication channels (email, SMS, push notifications) to frequency controls, putting your users’ in charge of their journey with your platform.

Figuring out how to use generative AI responsibly, effectively, and efficiently can be tricky..earn some simple tips to get started!

Discover common stages of an app user journey and what interactions and goals are important at each stage.

From expressing gratitude to leveraging multiple communication channels, learn how to drive results and improve brand awareness, customer loyalty, and revenue during the holiday season.

Here are six killer cross-channel optimization strategies you can use to boost customer engagement.

Con una rama de división (Split branch), ahora puedes identificar fácilmente los mejores métodos para atraer a tus clientes mediante la comparación de canales, CTA y más.

What is mobile marketing automation? How can you use it to effectively scale your messaging strategy to reach your user base?

Learn all about text-message marketing and why it's a compelling channel to add to your communication strategy.

Here's a roundup of the top product updates and releases we've made in 2021!

How can you protect customer satisfaction amid the 2021 holiday shipping delays? Learn how to ace your brand communication.

What is MMS Messaging and what does MMS stand for? You’ve undoubtedly heard the acronym before, but why is it relevant to your business’s marketing?

With SDK support for SMS, you'll have even more advanced user targeting and management capabilities.

With cross-channel retargeting, companies are reinforcing their messaging with audiences who engaged — and they’re trying new tactics with audiences who didn’t.

Long-codes are becoming more business-friendly, but you must register with the Campaign Registry to take advantage of deliverability improvements.

As you build out your SMS strategy, you may use different types of sender numbers. Set up Messaging Services, to bundle your phone numbers together with similar configurations for improved SMS delivery.