Messaging Strategy Surge Takeaways: Game-Changing Retention Tips from the NFL, Microsoft GroupMe, and SignalFire VC Get the inside scoop from Surge San Francisco! Industry leaders like SignalFire's Josh Constine, the NFL’s Michael Lujan, and Microsoft GroupMe’s Christian Croft reveal their secrets to app marketing, retention, and real-time engagement.
Messaging Strategy App Loyalty: 7 Strategies to Maintain Positive User Relationships Focus on these seven strategies (with examples) to go beyond weekly engagement and solidify a lasting relationship with your users.
Messaging Strategy How to Troubleshoot Your Email Unsubscribe Rate Why are your email subscribers leaving? Find out how to get to the bottom of an unsubscribe issue.
Messaging Strategy Understanding the Risks and Rewards of SMS Marketing SMS marketing presents unique opportunities and challenges for mobile marketers - here's what to look out for.
Messaging Strategy How to Improve Your SMS Marketing ROI Boost your SMS marketing ROI with these proven strategies. Learn how to optimize campaigns, increase engagement, and maximize returns.
Messaging Strategy 8 Ways to Use Social Media to Grow Your App Discover powerful strategies to boost your app's growth with social media and messaging tactics.
Messaging Strategy 5 Ways to Get Quick Value from OneSignal Here are the five best places to get value out of OneSignal fast to help you start delivering messaging campaigns with the greatest impact.
Messaging Strategy 5 Examples of Transactional Emails Worth Reading These 5 transactional email examples will help you take advantage of this often-neglected channel to create meaningful moments of engagement.
Messaging Strategy A Guide to Lifecycle Marketing for Mobile Apps Learn best practices and tips for using lifecycle email marketing to boost user engagement and retention for your app.
Messaging Strategy How to Write Effective SMS Marketing Texts Just getting started with SMS? Check out these simple tips, common pitfalls to avoid, and additional strategies for optimizing your campaigns to maximize engagement.
Messaging Strategy A Guide to SMS Compliance: Understanding Regulations by Region Discover essential SMS compliance regulations by region, including US TCPA, EU GDPR, and Canada's CASL.
Messaging Strategy 7 Steps to Build a Successful SMS Marketing Program Learn the seven steps to a successful SMS marketing program to get more ROI out of this powerful channel.
Messaging Strategy Best Practices for Using Live Activities in Your iOS App Let’s run through some iOS Live Activities best practices to maximize your user engagement rates.
Messaging Strategy Unlocking the Power of Customer Engagement: Insights from Our Annual Report Our annual State of Customer Engagement Report highlights the importance of diverse messaging and engagement strategies in driving user retention, conversion rates, and overall app performance.
Messaging Strategy 8 Tips for Designing and Optimizing Images for Email Learn actionable tips for optimizing email images: high-quality visuals, fast loading, alt text, brand consistency, and mobile-friendly design.
Messaging Strategy How Generative AI is Revolutionizing Email Marketing Explore how generative AI revolutionizes email marketing: efficient content creation, personalized campaigns, and time-saving strategies for marketers.
Messaging Strategy Best Practices for SMS Marketing in 2024 Follow these tips when using SMS marketing to engage and convert your audience.
Messaging Strategy 7 Ways to Engage Mobile Users in a Cookie-less World With the shift away from third-party cookies, digital marketers are now looking for alternative data collection methods to maintain user engagement.
Messaging Strategy What Are the Best Times to Send Marketing Emails? Without proper timing, your email campaigns are destined to remain irritating or invisible to your recipients, both of which cripple your open rates and waste your resources as a marketer.
Messaging Strategy 10 Reasons Why Mobile Marketers Are Overwhelmed (and How to Fix Them) Let’s identify what’s been tripping you up in your quest for growth, so you can begin to untangle yourself from the confines of these all-too-real marketing burdens.
Messaging Strategy The Top 8 Pet Peeves of B2C Marketers These are the top eight pet peeves of B2C marketers to help you collect valuable insights into the areas where you feel most restricted.
Messaging Strategy What is a Transactional Email? Transactional emails not only enhance the user experience by keeping your audience informed, but also present valuable opportunities for you to engage with your users at critical touchpoints
Messaging Strategy Email A/B Testing Best Practices Email A/B best practices require a deep understanding of your email segmentation strategy and your campaign goals. How many of these do you currently put into practice?
Messaging Strategy Apple Push Notification Best Practices Learn about high-level Apple push notification best practices along with some valuable resources for marketers and developers to increase engagement.
Messaging Strategy A Guide to Mobile User Reactivation Learn how to retarget push notifications, emails, and other messages to re-engage users and drive conversions.
Messaging Strategy How Your User Journey Should Inform Your Engagement Strategy Rather than give you an overview of the entire user journey, we’re going to identify the key moments where you should be prioritizing your engagement campaigns for maximum impact.
Messaging Strategy App Marketing For New Apps Effective app marketing strategies differentiate your app from the polluted sea of competitors it’s swimming in.
Messaging Strategy IP Warm-Up vs. Domain Warm-Up: What’s the Difference? How are sending domains and sending IPs warmed up? Should I worry about both or one more than the other?
