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Matt Herrity

Matt Herrity

| 1 post
Messaging Strategy

How to Increase Click-Through Rates With Push Notifications and In-App Messaging

As part of our continued commitment to helping make push notifications easier and more effective for our users, we crunched the numbers from our database of 200+ billion notifications again to provide insights on how you can optimize your CTR (click-through rate) and avoid annoying your users.

  • Matt Herrity
    Matt Herrity
4 min read
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