Skip to Content

Transparent Pricing for Every Stage of Growth

Choose the right plan for your business.

Free

Powerful essentials for
small businesses

$0 / Month

  • Free access to all channels
    Message limits may apply
Get Started Now

Growth

Fundamentals to help
startups scale

Starts at $9 / Month

Get Started Now

Professional

Advanced features to
drive conversions

Starts at $999 / Month

  • Plus usage costs by channel
    Volume-based discounting available
Contact Sales

Enterprise

Ultimate control and support
for businesses

Custom

  • Custom contract & additional features
    Volume-based discounting available
Contact Sales

Comprehensive Feature Breakdown

Compare the features and benefits of each plan.

Free

$0 / Month Get Started Now

Growth

Starts at $9 / Month Get Started Now

Professional

Starts at $999 / Month Contact Sales

Enterprise

Custom Contact Sales

Messaging Channels

Push Notifications
Unlimited mobile push
$3 / 1,000 subscribers
$3 / 1,000 subscribers
Custom
In-App Messaging
1 active message
$3 / 1,000 impressions
$3 / 1,000 impressions
Custom
Email
Up to 10,000 email sends
20,000 free sends, then $2 / 1,000 sends
$2 / 1,000 sends
Custom
SMS
Talk to Sales to discuss trial or pricing.

Journeys

Active Journeys
3
20
Custom
Message Steps
6
50
Custom
Branching
Webhooks Steps
Available on annual plans. Talk to Sales to discuss pricing.

Message Personalization

Audience Segments
6
10
20
Custom
Data Tags
2
10
100
Custom
Active Automated Messages
3
10
100
Custom

Product Features

API Send Access
Unlimited
Unlimited
Unlimited
Unlimited
A/B Testing
Basic
Basic
Advanced
Advanced
Live Activities Access
Small apps
Growing apps
Custom
Custom
Personalized Notifications
Timezone Delivery
Category Opt In Prompt
HTML Editor
Custom Data Uploads
Email Auto Warm Up
Dynamic Content
Intelligent Delivery
Time Delayed Sends
Confirmed Deliveries
Message Throttling
Push & SMS Retargeting
In-App Carousel Messages
Advanced Analytics
Custom Outcome Tracking
Notification Data Exports (CSV)
Notification History API
User Activity Timeline
Frequency Capping
Email IPs
Shared IP Only
Shared IP Only
Dedicated IP available based on volume
Dedicated IP available based on volume
Integrations
30+ Core
30+ Core plus
Mixpanel Amplitude Segment.com
30+ Core plus
Mixpanel Amplitude Segment.com
30+ Core plus
Mixpanel Amplitude Segment.com
Premium Integrations
Available for Purchase
Adobe Audience Manager Snowflake

Security & Compliance

User Permissions
Admin
Admin + Viewer
All roles
All roles
Data Retention
Limited
Full
Full
Full
GDPR Compliance
Compliant
Compliant w/ DPA
Compliant w/ DPA
Compliant w/ DPA
Data Protection
Two-Factor Authentication
Custom Security & Legal Package
Talk to Sales
Service Level Agreement (SLA)
Available

Customer Support

Ongoing Support
Email
Prioritized Email
24/7 Prioritized Email
24/7 Prioritized Email & SRE On Call Support
Jump Start Onboarding Support
Talk to Sales
Talk to Sales
Dedicated Success Manager

Estimate Your Monthly Cost on the Growth Plan

Push Notifications

I have mobile and web push subscribers.

In-App Messaging

I want to sendin-app messages per month.

Email

I want to sendemails per month.

SMS

Talk to Sales to discuss trial or pricing.

Your Cost Breakdown

Growth Plan

Platform Cost

$9

Messaging Channels

Push Notifications

$0

In-App Messaging

$0

Email


Total estimated cost per month

$9

Talk to us for volume-based discounting, support package, custom contract, and more.

Talk to Sales

Frequently Asked Questions

Each company has unique needs. While many users decide on a plan based on feature requirements, these are the general guidelines we had in mind:

  • Free Plan: Designed for companies with basic messaging needs or companies that want to try out OneSignal first before choosing a paid plan
  • Growth Plan: Designed for companies that are starting to level up their messaging capabilities
  • Annual Professional Plan: Designed for companies that have more complex targeting and segmentation needs
  • Annual Enterprise Plan: Designed for companies with sophisticated messaging needs or companies that would like an annual contract

Learn more about OneSignal's pricing in our blog post. You can calculate your estimated costs for our Growth Plan, or feel free to email us at support+sales@onesignal.com or send us a chat to discuss.

OneSignal’s paid plans have a fixed platform fee and variable usage fee.

For mobile push and web push notifications, we charge based on subscribers, and you get an unlimited volume of sends. For In-App Messages, we charge based on impressions, since messages can be delivered to all app users regardless of whether they have subscribed.

The Growth Plan is month-to-month. The Professional and Enterprise Plans are on an annual contract and can be customized with volume-based pricing.

A subscriber is a device that has opted-in to notifications. Subscribers are defined as unique device and app combinations, so the same device opted in to two different apps would count as two subscribers for your organization.

Unsubscribed devices do not factor into your subscriber counts.

An impression is an In-App Message that is shown on a device. Impressions are defined as each message served, so sending the same recurring IAM would count as separate impressions.

If you are interested in upgrading to the Growth Plan, you can easily upgrade in your dashboard. Simply choose the appropriate organization and navigate to the Billing tab.

If you are interested in upgrading to a Professional or Enterprise Plan or would like a custom annual contract with volume-based pricing, contact our Sales team.

We accept online payments through Visa, MasterCard, American Express, Discover, Diners Club International, JCB, and PayPal.

Billing is handled securely by Recurly with 128-bit SSL encryption. We don't save any of your billing information on our site.

Customers on our annual Professional or Enterprise Plans may also have the option to pay by wire or ACH.

At this time, OneSignal only accepts payments in USD. When making payments, please ensure that all invoices are paid in USD.

If you are on a Growth Plan, these plans are month-to-month, and you can change your plan or downgrade to free at any time in your dashboard without penalty. Simply choose the appropriate organization and navigate to the Billing tab. Changes will take effect at the end of your current billing period. If you downgrade, your account will lose access to the premium features in your current tier.

If you are on an annual Professional or Enterprise Plan, talk to your account rep to make changes.

Customers on legacy plans that are no longer offered (like our Starter or monthly Professional Plans) will not be able to return to their legacy pricing if they change plans.

On all of our paid plans, we will retain your push subscription data until you choose to delete it. On our Free Plan, we will retain all push subscriptions that have been active in the past 18 months. Push subscriptions are considered dormant if they 1) haven’t used your mobile app or visited your website in more than 18 months, or 2) OneSignal hasn’t processed any data points for this user in more than 18 months. See our Privacy Policy for more details.

Get Started Today For Free With Our Tool

We’ll get you going in a matter of minutes.

Get Started Now Contact Sales

Have questions? Chat with an expert.