EatStreet boosts retention of 1.7M users with web & mobile push
EatStreet leverages personalization, segmentation, A/B testing, and automated messages to increase stickiness

Mobile app re-engagement
Want food right away? Get the EatStreet app. Users can order from over 15,000 restaurants in 250 cities, and trust that EatStreet's fleet of cars will deliver the food incredibly fast. To drive app downloads, EatStreet employs a range of marketing tactics including billboards, posters about their partner restaurants, email campaigns, social media, and more.
When it comes to app re-engagement, there's only one channel that really matters: mobile app notifications. EatStreet sends 2-5 push notifications every week to announce new restaurants, delivery promotions, and general reminders that EatStreet is ready to serve.
OneSignal's tech and documentation has allowed us to move fast and realize value quickly. Minimal engineering support is required to execute tactics that create a lot of value for our business - personalization & segmentation, to A/B testing, and beyond.

Personalization with OneSignal
Before OneSignal, EatStreet's use of segments and tags were extremely minimal. "While we had some excellent segmenting and tags implemented across other channels, until OneSignal, we'd yet to find a push provider who could help us do this both quickly and affordably," explained Mike Rome, EatStreet's VP of Growth.
"Personalization is a critical component to our marketing efforts. Our customers are busy, and we believe in respecting their time. Being able to segment diners by market with very low effort is one way to ensure we're only sending relevant content."
More Customer Case Studies
Find out how our customers are using OneSignal to increase retention

Gedi Digital accelerates audience engagement and operational efficiency with OneSignal
Discover how Gedi Digital transformed mobile engagement, boosted subscriptions by 80%, and empowered their marketing team with OneSignal's robust messaging platform

Cashea unlocks growth and team synergy with OneSignal
Learn how Cashea improved user activation, boosted retention, and streamlined collaboration between teams using OneSignal’s powerful suite of engagement features

Whisker’s push marketing breakthrough: Improving revenue by 20%
Whisker's mobile marketing pivot gained critical alignment and unlocked new growth opportunities
Get started today for free with our platform
Get going in a matter of minutes