Podcasts - Push Notification & Messaging Blog

Developer Relations @ OneSignal

The OneSignal podcast aims to help companies build meaningful and lasting relationships with their customers. Episode 24 welcomes Jordan Adler, SDK & Developer Relations Leader at OneSignal, to discuss his career path, which

Mastering Mobile Games Messaging

Messaging to users is critically important. The top 25% of all mobile games only retain 4% of their users. That means 96% of gamers abandon a mobile game they’ve downloaded in less than a month.

OneSignal Podcast Episode 22: Mobile Marketing Secrets from an Industry Guru

OneSignal Podcast Episode 22 welcomes Yodel Mobile's Mick Rigby to discuss why creativity and messaging are core strategic pillars of a mobile app's audience retention & growth plan.

Why Use SMS?

The OneSignal podcast Episode 21 welcomes Eva Wei, OneSignal's Product Marketing Manager to discuss the launch of SMS functionality and why this is an important channel for customer messaging.

USA Today Sports Media Customer Engagement Practice

OneSignal podcast episode 20 welcomes John Turner, formerly a journalist turned audience developer at USA Today Sports Media Group who joined us to discuss his experiences developing digital media audiences.

Customer Engagement Interview Learnings

Episode 19 welcomes David Vallance, a journalist with Campfire Labs, who wrote OneSignal's Customer Engagement Journey E-book. David interviewed a half dozen customer engagement practitioners from a wide range of business types and regions of the world!

eCommerce Expert Talks Shopper Messaging

OneSignal Podcast Episode 18 welcomes Kunle Campbell, 2X eCommerce Podcast & eCommerce consultant. Kunle joins the OneSignal podcast to discuss the best customer messaging practices for eCommerce businesses.

Hear Shopify + Agency MuteSix Discuss eComm. User Acquisition & Retention

Episode 17 of the OneSignal Podcast welcomes Moody Nashawaty, MuteSix Chief Strategy Officer, to discuss how they grow eCommerce businesses via user acquisition and retention.

User Acquisition vs. Retention w/ MarTech Podcast's Benjamin Shapiro

Episode 16 welcomes Benjamin Shapiro to discuss user Acquisition vs. Retention. Benjamin has an extensive digital marketing background, working on the marketing team at eBay in the 2000s.

OneSignal Co-Founder's Path from Successful Artist to Leading with Empathy

Episode 15 welcomes Long Vo, OneSignal's Co-founder & COO. Long joins the show to discuss his career journey, how his past experience led to OneSignal and its meritocratic & empathetic startup culture.

User Messaging Lessons from Facebook & LinkedIn's Newsfeed Product

OneSignal's VP of Product, Zack Hendlin, joins the podcast to discuss his experiences managing massive user scale and what taught him to strive to deliver the right message at the right frequency by user.

Building Real-Time Infrastructure

Matt joins to talk about his experience building engagement tools for Redbooth, supporting real-time communications at Facebook, and his thoughts on the journey ahead for OneSignal.

CMO's Need New Go 2 Market Plan

The 12th OneSignal podcast, hosted by Josh Wetzel, welcomes Reid Genauer, formerly CMO of Smule & Magisto, and business builder at eMusic & BitBop Mobile TV (Fox Acquisition)

Personalization is Not Dead; Long Live Contextual Relevance!

The 11th OneSignal podcast, hosted by Josh Wetzel, welcomes Dogpatch Advisors Kyle Williams. Kyle has been at the cutting edge of outbound messaging development work for some of the most successful software startups

Hear How Major Grocer Tackles COVID-19 & Innovation w/ Mobile Messaging

The 10th OneSignal podcast, hosted by Josh Wetzel, welcomes grocery senior mobile product manager, Lina Mamut, to the show.

The Importance of Good Notifications w/ PJ McLachlan

In this episode, we're joined by OneSignal CEO & Co-Founder, George Deglin who interviews Google Chrome Product Manager, PJ McLachlan to discuss Chrome web browser changes, the future of notifications, and the importance of PWA's (progressive web apps).

Proof of Concept: How to Test a SaaS Solution

In this episode, we're joined by OneSignal Sales Engineer, Brian Starr, to discuss how to properly define proof of concept test to demonstrate the value of a digital service, software as a solution (SaaS).

Web Push: Browser Prompt Changes; Audience Retention Tool & Practices

OneSignal CEO & Co-founder, George Deglin to discusses web push browser changes, and Customer Success Manager, Karima Wagner, will discuss best practices for web push notifications.

How Squaw Valley Delivers an Olympic Experience w/ Tracy Chang

In this episode, we're excited to be joined by Tracy Chang, Squaw Valley Holdings Vice President of Digital Marketing.

Building Great Digital Products Like Y! & WhatsApp w/ Pasha Sadri

We're joined by Pasha Sadri, who has been behind some of the biggest digital innovations over the past 20 years; Maps, Y! Pipes, Polyvore and WhatsApp.

Scaling Rust to 5 Billion Messages a Day at OneSignal

We're joined by OneSignal’s CTO, Joe Wilm, who discusses the utilization of rust and new technologies such as Kubernetes to scale a digital service to 5 billion+ daily messages.

OneSignal Origin & Build vs. Buy w/ George Deglin

CEO Deglin says, "As a startup you have to think about the cost of a decision and time. If you're getting overly distracted building something outside of your core it reduces your ability to build your business."

How Audiomack Is Evolving Music Discovery w/ Push Notifications

Audiomack's Charlie Kaplan joins the OneSignal Podcast to talk about their business history, purpose and innovating on their mantra of music sharing & discovery made easy.

Understanding Data Laws GDPR & CCPA

Data law GDPR is coming up on its second anniversary and the newest entrant CCPA goes into effect January 1st. We're joined by Evan Goldstein, eBay’s associate general counsel to talk about what this means for digital publishers and developers.