Customer Engagement - Push Notification & Messaging Blog

OneSignal Podcast Episode 22: Mobile Marketing Secrets from an Industry Guru

OneSignal Podcast Episode 22 welcomes Yodel Mobile's Mick Rigby to discuss why creativity and messaging are core strategic pillars of a mobile app's audience retention & growth plan.

Mobile Push

Using Data Tags to Target and Personalize Customer Messaging

Sending hyper-relevant messages at scale shouldn’t require extra time or headache, but it does require having the right tools at your fingertips. OneSignal’s Data Tag and Segmentation tools make it easy to maintain meaningful connections with users as your business grows.

Customer Engagement

OneSignal Now Offers SMS Messaging

OneSignal is excited to add SMS (Short Message Service) to our messaging suite. SMS is a powerful re-engagement channel and has among the highest open and engagement rates of all messaging channels. SMS

Podcasts

USA Today Sports Media Customer Engagement Practice

OneSignal podcast episode 20 welcomes John Turner, formerly a journalist turned audience developer at USA Today Sports Media Group who joined us to discuss his experiences developing digital media audiences.

Emails

Lifecycle Marketing: How Push Notifications Can Steer Your User’s Journey

Looking to develop a strategy to further your app’s goals of progressing your users through the desired customer journey? Try sending relevant, valuable, and seamless messages that are personalized to each customer.

Podcasts

Customer Engagement Interview Learnings

Episode 19 welcomes David Vallance, a journalist with Campfire Labs, who wrote OneSignal's Customer Engagement Journey E-book. David interviewed a half dozen customer engagement practitioners from a wide range of business types and regions of the world!